More than 45 years ago, artists such as Robert Rauschenberg, Mel Ramos and Andy Warhol started to use images of the Coca-Cola bottles or cans to create their pop art. The embrace of popular consumer goods such as Coca-Cola by these iconic artists had a great influence on pop culture, broke aesthetic barriers and touched [...]
Coca-Cola Meets James Bond: Coke Zero’s “Quantum of Solace” TV & Cinema Ad
“Bond, James Bond.” These are familiar words to several generations of thrill seeking movie lovers. It has now been over 55 years since Sir Ian Fleming introduced his master spy to the world. Today, everyone knows James Bond; Agent 007 is so embedded in our cultural landscape that nearly anyone seems to have a favorite [...]
96k, The Digital Collage Master
Poster for Coca-Cola China Liu Zheng aka 96k was born in a Chinese port city. The mix of different foreign cultures deeply influenced his childhood, and soon Liu became fascinated by exotic and traditional arts. In his teens, Liu was also trained to become an excellent professional sprinter, but due to injuries he had to [...]
